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03/01/2012
4.56 p.m.

Press Release

Banca Mediolanum meets 12,000 customers at once in 40 Italian cities



As part of Banca Mediolanum’s campaign for closer relations with its community, an exclusive showing of “Posti in piedi in paradiso” in 42 cinemas simultaneously has been arranged for Monday 5 March at 20:00.
This viewing of the latest film to be written and directed by Carlo Verdone – starring himself, Micaela Ramazzotti, Pierfrancesco Favino and Marco Giallini – will be reserved for around 12,000 people in forty of Italy’s biggest towns and cities, from Milan to Rome to Naples to Palermo.

More than 5,400 cultural, sporting, communal and social events have been organized in the last year through the crucial support provided by Banca Mediolanum’s network of Family Bankers, enabling the bank to meet some 260,000 present and prospective customers, putting names to faces and giving an opportunity not just to meet and be entertained but also to clarify things, discuss matters in depth and share thoughts and strategies, especially necessary in these days of troubled markets.
That’s why coming to Banca Mediolanum means not just picking a bank, but becoming part of a community which fosters constant and continuous dialogue.

This film showing, too, will provide an opportunity to watch a video discussion of the present situation in the markets, with Ennio Doris, President of Banca Mediolanum, and other insiders from Italy’s business and financial scene including the financial journalist Oscar Giannino, Domenico Siniscalco (President of the asset managers’ association Assogestioni), and Andrea Cabrini, director of the Italian business news channel Class CNBC.

The event has been organized with assistance from Aberdeen Global Asset Management, BlackRock, DWS Investments, Goldman Sachs Asset Management, Morgan Stanley, Pictet, and Pimco, and is sponsored by Acone Associati, AON, CartaSi, Engineering, ForumNet, HP, Red Cell, Accademia di SanBiagio, SAS and Serim.

Milano, March 1, 2012

Contatti:
Roberto Scippa
Direttore Relazioni con i Media
Gruppo Mediolanum
Mobile 335 8166556
Tel 02 9049 2902
e-mail: gmmedia@mediolanum.it